Several years ago a leader in the radio industry reminded me of how easily we get distracted by shiny new things.
He pointed out that having great radio shows and lucrative advertising deals was seen as so important for a radio station. The first drove listenership and the second drove profits. As a radio station manager, what could be more important?
But it doesn’t matter how great the radio show was if you forgot to pay the power bill for the transmitter. And it doesn’t matter how lucrative the advertising campaign was if you forgot to maintain your FCC radio license.
Especially as leaders, it’s easy to get distracted by shiny objects that promise new growth and large profits while ignoring those little details that keep the organization running.
As you start this week, take a moment to consider what shiny objects have distracted you and what boring things you keep avoiding.
